No longer will you have to purchase a coffee, a burger, or confusingly priced vouchers to access the web. The free connection, 'Four's Free Hotspot', has been set up by the Leicester Square based PR and marketing firm [Four Communications] in a bid to create an area anyone can visit and keep in touch with work, family or friends or just surf the internet for information.

Finally, a good reason for Londoners to enter tourist town. And an ironic turn of events, given that everything else in the Square costs three times as much as elsewhere.

Photo by M@